Insights from Medicaid Leaders on Reaching and Engaging the Medicaid Population

About this Webinar

August 30 | 1-2:00 PM ET

With the recent public health crisis (PHE) expiration, millions of Medicaid beneficiaries have been impacted in some way as they navigate the redetermination process after roughly three years since they had regular communication with Medicaid agencies. According to data from the Urban Institute, a staggering 62% of Medicaid beneficiaries were unaware of the resumption of regular Medicaid renewals after the expiration of the PHE. Of those who were aware, about 25% said they received information from their health insurance plan. What have Medicaid agencies, managed care organizations, and other stakeholders done so far to help ensure that members who are still eligible for coverage retain it? How can these agencies continue to educate this population during the redetermination process so that they can retain the appropriate coverage? In this webinar, learn from Medicaid experts about their approach to the redetermination process and how they are supporting and engaging the Medicaid population during this unprecedented time.

Key Takeaways include:

  • Strategies that Medicaid stakeholders have undertaken to overcome the PHE expiration with a member-first approach
  • The channels and methods that managed care organizations and health plans are using to educate and engage with the Medicaid population
  • The importance of enabling continuous communication with Medicaid beneficiaries through community partnerships and advocacy organizations
  • How plans are helping members navigate redetermination


Lynette Hansen, MS, CHPQ

Associate Vice President, Quality Improvement and Risk Adjustment, Molina Healthcare

Dan Sweeney

SVP, Healthcare, Relay Network

Sponsored By:

Relay is the industry’s only dedicated, HIPAA-compliant CX channel, driving significantly better engagement and outcomes by marrying the high initial customer engagement of text with customer data and known action paths to enable a seamless and frictionless digital member experience.